New York Restaurant Finds Out Why it Keeps Getting Bad Reviews
Are you too busy taking photos of your food rather than eating it? Stuart Dootson/Flickr Many restaurants work very hard to keep their customers happy, but faced with bad reviews, one such...
View Article53% of the Nation Will Not Book an Unreviewed Hotel
Hilary Perkins/Flickr We look at the impact online reviews can have on your brand reputation and how you can promote reviews on your website and other places on the web. Have you ever booked a hotel...
View ArticleHotel Seeks to Stop Bad Reviews By Fining Guests
The Union Street Guest House in New York has found its Yelp rating fell dramatically after it tried to fine guests for bad reviews A hotel in upstate New York has found its policy of fining guests...
View ArticleBusinesses Suing Reviewers: What Does This Mean for Reputation Management?
Automotive Social/Flickr There have been several reports on restaurants and hotels suing reviewers for writing bad reviews. Should this be allowed? What happened in these cases and is it actually...
View ArticleHow and Why You Need to Deal with Fake Reviews
Automotive Social/Flickr The popularity of online reviews has added an important dimension to the web. But what about fake reviews? Here we will look at how to spot fake customer reviews and ways to...
View ArticleDon’t Fight Reviews. Be Ready For Them.
Michael Dorausch/Flickr--Danny Sullivan Straightforward advice for local businesses from Danny Sullivan. Last week, I wrote up my five biggest takeaways from Danny Sullivan’s Q&A session at Search...
View ArticleChasing Bad Reviews to Prove Yelp Wrong
Stirring up a little controversy may temporarily increase your brand’s visibility, but how can it affect your business in the long term? Michael Dorausch/flickr The shift from traditional media sources...
View ArticleHow are you managing your reviews?
Customer reviews: all brands get them; all brands need them. But some brands may be more prepared to deal with them than others. Managing your reviews comes down to two things: having a sound review...
View ArticleHow not to do review management
First rule of the modern world: don't mess with the internet. https://www.youtube.com/watch?v=sxdsfNo-mC0 Most of you will have probably heard the story of Jarrid Tansey, the pizza delivery driver from...
View Article3 Unconventional Elements for a Cohesive Online Brand
Today’s consumer has hundreds of ways to interact with your brand at their fingertips. They might access your website through their mobile device, ask you a question on Twitter, or browse items through...
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